- Together by Design
- Topics
- Perspectives
The Art of the Through Line—Finding the Story in Digital Events
In a digital landscape crowded with virtual events, Betsy Ambrose reveals the transformative power of storytelling as the invisible thread connecting audiences to brands. Her insights illuminate how key elements create digital experiences that transcend typical webinars—turning business objectives into meaningful moments that resonate long after screens go dark.
From Awkward to Awesome: The Secret Sauce of Memorable Interviews with Design Leaders
I’ve hosted hundreds of conversations from Adobe Creative Jams to General Assembly’s Brilliant Minds series, from Cheers & Tiers podcast episodes to countless industry panels—I’ve learned that interviewing is less about perfect questions and more about creating genuine human moments.
The Translation Layer
Business leaders and designers often speak entirely different languages—one talks KPIs and ROI, the other design systems and user journeys. Having led creative programs and internal events for Amazon Design, I’ve learned firsthand that building mutual understanding requires intentional translation.
The Art of Creative Structure: A Coffee Shop Philosophy
Drawing from her journey from barista to digital events producer, Heather Lynn reveals how the perfect balance of reliable systems and creative freedom—much like in a well-run coffee shop—can elevate your work from functional to exceptional.
